I was closed a few days ago by an exceptional sales person in under 10 minutes. It was a $500 purchase, he nailed me on the spot, and I had to pick my jaw up off the floor before I excitedly reached for my wallet.
Here's what happened, and I encourage you to grab a pen and make some notes on how you can steal his technique!
I make a lot of sales and coaching phone calls and I needed a new telephone headset. I didn't really know where to start, so I googled and tried this first online retailer.
He first asked why I wanted a headset and based on my answer, he slightly humorously amplified the consequences of me continuing to make long calls with just the phone handset. Then he questioned what sort of calls I was making, to whom, and the quality of call I was after. Before I could blink he was talking about my comfort on the call and confidence. What?? Most people just talk about the quality of the sound….not…..my feelings! He quickly discovered that I prefer to have the sound boomed into both my ears rather than one. I guess my mind connects when my senses are used to the full! Finally, he established that I'd prefer to not be chained to my desk - that freedom and movement would be of great benefit and that wireless would increase my confidence on any call, knowing that I could move if I had to.
The guy was an artist! He painted a very desirable picture in my mind, swiftly and confidently. I wanted to move myself towards that picture quickly!
Before I could even think about anything else, he told me the exact model I needed that would deliver everything I wanted. And that was a very specific and unique headset I needed! And I knew the rather lengthy model number came from his mind..not off a sheet of paper or a screen. He facilitated my decision process very effectively and won me on his technique, his product knowledge, his professionalism, his need for speed, and he nudged me over the tipping point by saying, 'and would you like that to be delivered tomorrow morning?'
I said, '……..(gulp) yes please.'
Epilogue: I've been using the headset and it's better than he said it was! I'm clearly blown away by the whole experience because I'm here blogging about it. That's how great sales works!
Do you have a sales story to share where you were either sold quickly or you closed the sale quickly? If so what did you do? Don't hide it - share in the comments below!

Twitter
Subscribe to RSS
Join Us at Facebook
Follow Us on Twitter
Join Us at LinkedIn
